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Where to Focus Time to Drive Growth

Mirren Director of Agency Growth Strategy, Laurie Coots, lays out an approach for...

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The First Meeting with A Prospect

Properly setting the stage for the first meeting with a Prospect is vital....

Article

Unleash Your Pitch: Elevate Your Brief

While it can be a challenge dealing with a lack of clarity in client briefs, the truth is...

Video

The Incumbent Challenge

Speaking at the Mirren CEO Summit, Mirren Managing Director Brent Hodgins identifies the...

Article

The Art of the Pitch Post Mortem

If you did win, it is important to know...

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Should You Have A Dedicated New Business Lead?

Without focus, new business efforts quickly begin to...

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Positioning “The Ask” When Prospecting

A valuable tip for converting more prospects into...

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Preempting a Review

The arrival of a new decision maker creates one of the most feared agency challenges:...

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Often-Overlooked RFP Principles

A few simple principles agencies often miss when participating in competitive...

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Drop These Tired Agency Clichés

Speaking at the Mirren CEO Summit, Mirren Managing Director Brent Hodgins addresses some...